iWatch vs Swatch Touch. Which is more fashionable?

Image from Business Insider

From Toms Hardware

When Swatch announced that it will launch a smart watch this fall in order to grab a slice of the $30B market (by 2018), I thought, wow that would be the elegant smart watch. Apple's will be relegated to the techy "casio calculator" bin of history. After all Swatch is the biggest watchmaker.  And it does not just sell Swatch, it also owns Tissot, Longines, Omega and Breguet.

I have to admit, I was wrong. The iWatch launched not just with a technological bang but with a fashionable flair as well. Just look and compare the two images above - Apple is not ceding any territory when it comes to looking good. I should have expected that considering how Apple revolutionized smart phones using not just new tech but also sold them as a fashion accessory.

All I can say is, Hayek better be ready to rumble in the ruway.